Dutch Packaging Design

A few months ago Stepfive created new foils for Aviko Foodservice Pom’ Fraîches. And now Stepfive was also asked to create the new packaging foils for their new product range: Premium Pom’ Fraîches. This packaging design resulted in a strong line of transparent foils with a full-colour print on top. Every different taste has its own unique colour and its own unique and tasteful visual. Premium Pom’ Fraîches has a higher positioning strategy than the ‘normal’ Pom’ Fraîches. The packaging is easy to use and recognizable for the professional who is used to the high standard of Dutch company Aviko.

Stepfive created a broad range of new packaging design for Aviko foodservice Pom’ Fraîches. The new packaging consists of transparent foils with a print on top with a unique colour for each different Pom’ Fraîches product.
Aviko, originally a Dutch company, is one of the four largest potato processing companies in the world and part of Royal Cosun, who became sole owner of Aviko in 2002.