Excellent Packaging design and social responsibility can go hand in hand. A good exemple is ‘No House Wine’, a new wine-label that uses it’s profits to build houses for so called kid-parents (older brothers and sisters who take care of their younger ones) of HIV-contaminated families. It prevents kids from getting homeless after their parents died of AIDS.
The international awarded design (New York Festivals (silver), Art Directors Club Nederland (zilveren lamp), Epica (silver) was designed by Edwin Vollebergh. It delicately cites the subject (houses and moving): an apparently handwritten signing on the front and a label made of packaging-tape on the back.
More on ‘No House’ Wine here.
”Global standards on packaging and the environment have gained conclusive momentum with the acceptance of the draft international standard (DIS) texts this week, say industry experts. The new ISO-standards will address the optimization of packaging to minimise its environmental impact, the responsible use of heavy metals and other hazardous substances, the possible reuse of packages and the different modes of recycling (material, energy or composting). The new ISO world standards will most likely be available for use by industry, retail and any other interested organisation by the end of 2012.”
More on the new ISO-standards here and here (pdf).
‘Dutch Heights #2’ presents the year’s best work by award-winning Dutch architects, visual artists, actors, directors, illustrators, photographers, packaging designers, writers, poets, designers, theater makers, musicians and other performers. ‘Dutch Heights #2’ is the second volume in a new series yearbooks, designed by Irma Boom and produced by the best graphic production companies in the Netherlands.
Following to this restyling, a similar fresh and natural packaging design was created by Stepfive of milk and drinks for Dutch company Weerribben Zuivel. The visuals on the packaging are showing us the origin of the milk and drinks: National Park ‘De Weerribben’ in The Netherlands with its characteristic feather reed grass. The coloured shopping list is a powerful asset to match all twelve products into a coherent range.
Students from Design Skolen Kolding, Denmark, made videos for the UNICEF Innovation – Reuse of Packaging Challenge – over a period of three weeks in January 2011. They are all works in progress. More videos at their YouTube UNICEF Innovation Channel.
Excellent Packaging design and social responsibility can go hand in hand. A good exemple is ‘No House Wine’, a new wine-label that uses it’s profits to build houses for so called kid-parents (older brothers and sisters who take care of their younger ones) of HIV-contaminated families. It prevents kids from getting homeless after their parents died of AIDS.
