Earlier this year Aldi Netherlands asked Stepfive Communicatie & Design BNO to restyle their famous Prestige product line. This rebranding included a new logo, positioning and a complete new look for all the existing Prestige packaging design such as foils, carton boxes, tins, sleeves, pet bottles, labels etcetera. Next to it Stepfive also created a fitting shelf ready packaging (SRP) for all these Prestige products.
The result of (a very small part of) all this work is visable right here above, but within the next few weeks we’ll take a closer look at the new Prestige packaging design. So stay tuned!
November 28th, 2013 | 12:09 pm
November 07th, 2013 | 04:15 pm
Another example of the Bonroyaal chocolate products line that recently has been restyled by Stepfive for Aldi Netherlands are the most delicious Chocolate Sticks. These sticks come in three different flavours (pure and milk with coffee, pure with mint and plain milk). This packaging design follows the style that was already created for Bonroyaal by Stepfive. All three flavours have its own colour signing.
November 01st, 2013 | 04:03 pm
Yes, again a new Bonroyaal packaging design from Stepfive for Aldi Netherlands. This time for pure and milk chocolate pralines with crunchy filling in a foil bag. The wrappers for the pralines themselves were also designed by Stepfive.