Dutch Packaging Design

In De Etende Mens (Food Culture: Eating by Design) Premsela explores how design can enable us to make the changes to our food chain that are necessary to ensure a healthy future. Mediamatic’s High Density Aquaponics Edifice and the Diesel Kantine (a collaboration with João Negro) are featured in the exhibition.
The exhibition De Etende Mens showcases work by designers who concern themselves with the relationship between design, food, and (the origins of) what we eat. Curated by Marije Vogelzang, the works on display map people’s complex relationship with food and make visitors aware of how our food is produced.
Throughout the year, Premsela offers educational activities in connection with the Designhuis exhibitions for students in Dutch secondary and higher education. De Etende Mens is on view until January 6, 2013 at the Designhuis in Eindhoven. The exhibition is open from Tuesday till Sunday, from 11.00-18.00. Entrance fee is 5,-. Go to the Designhuis website for more information.

This years Dutch Design Week will take place from the 20th until the 28th of October. This eleventh edition offers a unique glimpse into the future of design thanks to the endless creativity of hundreds of renowned designers and young talents from The Netherlands.
Over 1,500 designers display their work ranging from graphic design, industrial design, packaging design, spatial design, textiles, fashion, architecture, sustainable responsible business design and design management & trends. There are 85 different locations housing more than 300 events. Besides exhibitions, there are numerous lectures, workshops, fashion shows and seminars.

This year 200,000 visitors are expected to visit the Dutch Design Week.

Dutch Designweek 2012, Eindhoven – The Netherlands

Involving designers in new product development leads to greater emphasis on experiential and functional design. Emphasis on experiential and functional design leads to improved new product performance, particularly if designers are given a high degree of freedom to explore ideas outside the project scope, experiential design is innovative, functional design is innovative and customer involvement is limited.

These are some of the findings by the Rotterdam School of Management in collaboration with the Faculty of Industrial Design Engineering.
According to their research, products will be almost 20% more profitable when more attention is being paid to design and visual appearance during development of products.
Click here to download the complete research (PDF).

Every year since it’s founding in 2006 the European Design Awards make selections of the best European graphic design, illustrations and interactive designs. The award is presented by a collaboration of fourteen European designmagazines, among which the Dutch magazine ‘Vormberichten’. These awards are great for promotional purposes and exposure for the winners on an international scale. More information on the EDA can be found here.