For Coldenhove Paper, Stepfive designed the company’s Stand including the give-away mug, all for the FESPA Digital 2011 in Hamburg. This paper manufactorer develops innovative paper like Digital dye sublimation paper, which is particularly interesting for designers in the field of product-, interior- and packaging design. The mug shows how the sublimation really gets into the material! Its not just a print on a mug, but a print in the actual glaze! Almost every item and material can easily be sublimed with designs you like. It’s solid, sharp and scratch-proof.
Digital dye sublimation is probably the most spectacular innovation of the last decades in the digital graphics industry. This leading-edge application represents the adaptation of advanced digital printing to the conventional process of dye sublimation transfer. By developing a range of transfer papers that offers the highest transfer yield, the best printabillity and runnability, in close co-operation with (amongst others) customers and leading equipment and media manufacturers.
Involving designers in new product development leads to greater emphasis on experiential and functional design. Emphasis on experiential and functional design leads to improved new product performance, particularly if designers are given a high degree of freedom to explore ideas outside the project scope, experiential design is innovative, functional design is innovative and customer involvement is limited.
These are some of the findings by the Rotterdam School of Management in collaboration with the Faculty of Industrial Design Engineering.
According to their research, products will be almost 20% more profitable when more attention is being paid to design and visual appearance during development of products.
Click here to download the complete research (PDF).
Stepfive created the packaging for this modern headset from Emotion. You will experience beautiful sounds and audio with this high-tech headset. The graphical appeal of the slick design- and metallook and high quality of the headset has been a source of inspiration for creating this clean yet strong packaging.
Why pay a lot of money for your beautiful bra and then have it ruined in your washing machine? The Betty Ball is the solution for keeping your padded or normal bras in perfect shape. Stepfive redesigned a golden/black packaging design with much attention to product experience and a luxury feeling. The Betty Ball was succesfully launched all over Europe.
Fuente is dedicated to developing exclusive, naturally-based hair care, colour, transformation and styling products. Stepfive designed a new packaging line in a natural atmospheric style for their bottles, jars and tubes, after a thoroughly brand positioning analysis. Commissioned by Oosterbeek Verpakkingen from The Netherlands.
At this years CES 2011, Fulton Innovation makes the power of wireless energy visible. The video above shows light up wireless animated cereal boxes powered by inductive coupling technology. The idea is to have wireless power available in everything, from tabletops to grocery aisles to parking garages.
A pretty cool innovation and an excellent way to push packaging design to the max.
FFC (Franchise Friendly Concepts) is the largest independent Dutch food franchise organization with several success formulas. One of them: Smulwereld. The new logo created for their rebranding is modern with a healthy look and symbolizes the propositions. Along with this rebranding a complete range of disposables was designed. This rebranding was implemented in all 100 Smulwereld companies in The Netherlands, together with signings and interior adjustments.
Recognition and a powerful brand experience of New Look were the main starting points for both the single and double bike bag packaging design. The final design conveys the value of the product and the image of the brand which is stylish, colourful and modern, in yet a distinctive manner. Beside this sparkling new Dutch packaging design a whole line of supporting materials such as labels, cards and action banners have been developed for New Look bike bags in The Netherlands.
The design of the new Pall Mall Export fragrance ‘PME Legend’ is a tough men’s line, inspired by the online PME commercial with a DC3. The matte silver metal framing combined with a classic and simple rectangular bottle form makes the packaging design for this eau de toilette a very masculine must-have. PME Legend contains notes of cardamom, pepper, coriander, orange, sandalwood, vanilla and musk and was successfully launched all over Europe.
For Coldenhove Paper, Stepfive designed the company’s Stand including the give-away mug, all for the FESPA Digital 2011 in Hamburg. This paper manufactorer develops innovative paper like Digital dye sublimation paper, which is particularly interesting for designers in the field of product-, interior- and packaging design. The mug shows how the sublimation really gets into the material! Its not just a print on a mug, but a print in the actual glaze! Almost every item and material can easily be sublimed with designs you like. It’s solid, sharp and scratch-proof.
