February 08th, 2013 | 03:45 pm
”The primary role of packaging is protection, whether that be primary packaging to reduce oxidation, moisture change or insect/microbial access or transportation packaging to reduce crushing or other damage in distribution. It is more than coincidental that packaging usage per person is higher in the developed world and food availability is much greater. The benefits of (diverse) packaging are obvious to us but less so in many developing countries. Both use and quality of packaging is important to reduce food loss and impact sales.”
Read more on packaging design and food loss at Packaging Digest.
TAGS: consumers, Dutch, eco, environment, food loss, green, packaging design, recycling, social responsibility, Stepfive
POSTED IN csr, food, legislation, non food | no comments »
November 15th, 2011 | 05:43 pm
An entertaining and yet educative app for the iPhone and iPad is launched by ‘Plastics Make it Possible‘. The name? Bin It! A fun and addictive new game that challenges you to recycle your packaging and other stuff in a fun way! Bin It is a free game. Download it in the app store.
TAGS: App, Bin It!, environment, games, graphic design, Netherlands, packaging design, Plastics Make it Possible
POSTED IN csr, legislation, non food | no comments »
October 18th, 2011 | 10:06 am
Ryan Partnership Chicago, a leading expert in marketing campaigns for emerging and established consumer brands, did a huge research project on health and eco-consumers. One conclusion: consumers prefer a single green score on packs.
”We know that consumer commitment to earth-friendly products is increasing,” says Christine Nardi Diette, president of Ryan Partnership Chicago. ”But all of the green messaging is creating more confusion than confidence. Consumers are challenging manufacturers and retailers to be clear about their commitment to sustainability.”
More? Check: www.onegreenscore.com
TAGS: consumers, Dutch, environment, green, Netherlands, One Green Score, packaging design, Ryan Partnership Chicago, sustainability
POSTED IN csr, legislation | no comments »
May 23rd, 2011 | 08:35 am
”Global standards on packaging and the environment have gained conclusive momentum with the acceptance of the draft international standard (DIS) texts this week, say industry experts. The new ISO-standards will address the optimization of packaging to minimise its environmental impact, the responsible use of heavy metals and other hazardous substances, the possible reuse of packages and the different modes of recycling (material, energy or composting). The new ISO world standards will most likely be available for use by industry, retail and any other interested organisation by the end of 2012.”
More on the new ISO-standards here and here (pdf).
TAGS: Dutch, environment, ISO, ISO-standards, Netherlands, Netherlands Packaging Centre, NVC, packaging design, Stepfive
POSTED IN csr, legislation | no comments »